AI Insights · Timothy · January 2024
Top 5 Educational Games on iOS in New Zealand – Q4 2023
Discover the performance of the top 5 educational games on the iOS platform in New Zealand during Q4 2023, including trends in downloads, revenue, and active users.
The fourth quarter of 2023 saw notable activity in the educational games category on the iOS platform in New Zealand. Data from Sensor Tower reveals interesting trends for the top 5 apps in this segment: Minecraft Education, Lingokids - Play and Learn, Reading Eggs - Learn to Read, MindPal - Brain Training Games, and PAW Patrol Academy.
Minecraft Education from Mojang experienced fluctuating weekly downloads, peaking at 579 in late September and stabilizing around 450 by the end of December. Weekly revenue showed sporadic spikes, reaching up to $25 in early October, but mostly hovered around lower values. Active users saw a gradual decline from 1.2K to approximately 1K throughout the quarter.
Lingokids - Play and Learn by Monkimun Inc displayed consistent performance in weekly revenue, peaking at around $2K in the final week of December. Downloads fluctuated modestly, peaking at 573 in late September and ending at 497 in December. Active users remained relatively stable, ranging between 1K and 1.2K.
Reading Eggs - Learn to Read from Blake eLearning showed strong weekly revenue, increasing from $4.8K in late September to a peak of $6.6K in late November. Downloads saw a gradual increase, ending at 502 in the last week of December. Active user numbers remained robust, peaking at nearly 2.8K by the end of the quarter.
MindPal - Brain Training Games by Elektron Labs Inc. showed a steady increase in weekly downloads, from 284 in late September to an impressive 665 by the end of December. Weekly revenue saw moderate fluctuations, peaking at $508 in early October and ending at $391 in December. Active users rose steadily, reaching 1.9K in the final week of December.
PAW Patrol Academy from Originator Inc. had an interesting launch phase, with weekly downloads peaking at 720 in late October and stabilizing around 80 by December. Revenue showed a consistent upward trend, reaching $347 in the final week of December. Active users varied, peaking at 642 in mid-October and stabilizing around 270 by the end of the quarter.
These insights reveal the dynamic nature of the educational games market on iOS in New Zealand for Q4 2023. For more detailed data and insights, visit Sensor Tower.
